Month: December 2015

Jo-Ann McArthur, bio

Jo-Ann has spent a career building brands with consumers and retailers at Molson, Procter and Gamble, Unilever and Cadillac Fairview. As a divisional President of Molson Coors, and a member of its North America Management Board, Jo-Ann led the charge to sell more beer more profitably. As a Founding Partner and President of Nourish Food …

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Ontario Farmer covers Nourish Food Marketing Agri Business

Our president, Jo-Ann McArthur, was the keynote speaker at a conference of the Eastern Canada Farm Writers Association in Guelph. The theme of her keynote was “Nothing sells as well as food served with a good story.” Jo-Ann urged marketers and writers to remember the importance of storytelling. As human beings, we are hard-wired to …

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