Andreas is one of the founders and the Chief Creative Officer for Nourish Food Marketing.
He has worked as a Planner, Copywriter, Creative Director, Brand Strategist and Founder all over Europe and the US, from London and Stockholm to San Francisco and New York. He is now happily settled in Toronto, Canada, with his wife and three kids.
At Ogilvy, the venerable Drayton Bird himself showed him how to write sales copy that people would want to read and emphasized the importance of research in the creative process. Also at Ogilvy, Rory Sutherland introduced him to the importance of good planning and, later, got him excited about the use of Behavioural Economics in marketing.
Later, the legendary Rod Banner hired him as Creative Director and Director of TV for b1.com. There, Andreas created global marketing campaigns for technology companies and was part of a team that, in a small way, helped to give birth to the internet. At this time he was also the architect behind the world's first viral video campaign, which he created for Adobe.
Somewhere in-between, he co-founded, lead to profitability and sold the UK’s first automated self-publishing platform for authors, Publish & be Dammed.
Now, with his business partner and co-founder Jo-Ann McArthur (ex Molson), Andreas is building Nourish Food Marketing, Canada's only full-service marketing agency specializing in working with clients in the food and beverage industries.
Andreas frequently speaks and lectures at events and universities, has served as a board member for several not-for-profit organizations and is a volunteer mentor for Futurpreneur Canada.
He is a voracious reader and a monumental geek; his interests range from cooking to photography, from restoring vintage Airstreams to sailing, from bringing up happy kids to behavioural economics, from yoga to running - to name but a few.
Recent speaking engagements include:
- Canadian Federation of Agriculture
- Restaurants Canada Show
- Kraft Heinz North American Sales Conference
- Ontario-European Agri-Food Forum
- TFO Canada
- The Future of Food and Farming
- Ryerson University
- Humber College
- Numerous television appearances
Restaurants Canada Show 2019, panel discussion
Kraft-Heinz Sales conference
Food Forum USA and Canada 2018, Speaker
Andreas Düss acted as a guest speaker at the “Food Forum USA and Canada 2018”, which was organized by the Hanover Chamber of Commerce and Industry together with the Federal Ministry of Food and Agriculture on September 17, 2018 in Hanover. We asked Andreas for a presentation providing insight over the Canadian Food and Beverage Industry that could provide German food companies with not only hard facts but also necessary soft skills for successful trade in the Canadian market.
Andreas proved to maintain extensive knowledge and experiences in the Canadian CPG markets and illustrated in a very knowledgeable and entertaining way which opportunities, hurdles and trends German companies might come across in Canada.
Apart from his professional expertise, I found him fun and enjoyable to work with. I will happily consider Andreas for future opportunities and am equally happy to recommend him as a speaker for other opportunities.
Länderreferentin North, Central and South Amerika
Canadian Federation of Agriculture AGM, Speaker
I wanted to thank you for your involvement in our AGM and the insights you shared with our members through your remarks. We’ve heard really great feedback. We truly appreciate your willingness to engage with our members and look forward to building on the discussions that took place over the past few days over the coming weeks and months. Scott Ross Assistant Executive Director Canadian Federation of Agriculture