# Nourish Food Marketing > Nourish Food Marketing is an agency dedicated specifically to serving the food industry. ## News - [Marketing For Connection and Planting Your IRL Seed](https://www.nourish.marketing/news/marketing-for-connection-and-planting-your-irl-seed.md): We’ve engineered human interaction right out of everyday life. Think about it: you can work, order groceries, and manage your entire day without ever leaving... - [Building A Better Booth: Food & Beverage Trade Show Strategy To Maximize Your ROI](https://www.nourish.marketing/news/building-a-better-booth-food-beverage-trade-show-strategy-to-maximize-your-roi.md): By Victor Yu, Digital Optimization Specialist, and Meghna Sarawat, Senior Account ExecutiveOver the past four months, we attended a variety of food and... - [Are We In The Midst Of A Cottage Cheese Shortage?](https://www.nourish.marketing/news/are-we-in-the-midst-of-a-cottage-cheese-shortage.md) - [Highlights from Expo Manger Santé et Vivre Vert 2026](https://www.nourish.marketing/news/highlights-from-expo-manger-sante-et-vivre-vert-2026.md): By Nourish Data Optimization Specialist Victor Yu, Montreal OfficeThe 2026 edition of Expo Manger Santé et Vivre Vert featured over 300 exhibitors, mostly from... - [Winning Trust in the Age of “Real” Means Moving Beyond Transparency](https://www.nourish.marketing/news/winning-trust-in-the-age-of-real-means-moving-beyond-transparency.md): Trust has always been the invisible architecture of the food industry. But in 2026, that architecture isn’t just shifting, it’s being completely rebuilt.As we... - [Beverage brands are designing drinks that deliver a range of wellness benefits](https://www.nourish.marketing/news/beverage-brands-are-designing-drinks-that-deliver-a-range-of-wellness-benefits.md) - [Sobeys owner Empire to remove some buy Canadian signage](https://www.nourish.marketing/news/sobeys-owner-empire-to-remove-some-buy-canadian-signage.md) - [Let’s Get Real: The Dogfooding Dilemma](https://www.nourish.marketing/news/lets-get-real-the-dogfooding-dilemma.md): By Nourish President Jo-Ann McArthurAsk yourself this: Do you love your brand? It sounds like a simple question. - [Converging Forces Are Pushing a Reformulation Wave in Food and Beverage](https://www.nourish.marketing/news/converging-forces-are-pushing-a-reformulation-wave-in-food-and-beverage.md): The future is in plain sight. You just need to know where to look and pay attention. In 2026, our trend "Sowing Seeds of Doubt" is no longer a prediction; it's... - [Is There A Place for a Test Kitchen in an AI World?](https://www.nourish.marketing/news/is-there-a-place-for-a-test-kitchen-in-an-ai-world.md): By Chef Alexandra Yue, Test Kitchen ManagerI’ve seen plenty of change in my 10-plus years at Nourish, especially related to my role as a recipe developer. - [The Nourish 2025 Holiday Gift Guide](https://www.nourish.marketing/news/the-nourish-2025-holiday-gift-guide.md): Have a hard-to-shop-for foodie in your life? Maybe it's YOU, and you need suggestions for your own gift list! Never fear, the Nourish team has it... - [2025 Protein Trends: Why Consumer Demand Is Accelerating](https://www.nourish.marketing/news/2025-protein-trends-why-consumer-demand-is-accelerating.md): Across several trends in the 2025 Nourish Trend Report, one pattern keeps resurfacing: consumers are deliberately seeking out more protein. - [Preview the 2026 Nourish Trend Report](https://www.nourish.marketing/news/preview-the-2026-nourish-trend-report.md): Cras mattis consectetur purus sit amet fermentum. - [Getting On Google’s Radar: Does SEO Still Matter in the Age of AI?](https://www.nourish.marketing/news/getting-on-googles-radar-does-seo-still-matter-in-the-age-of-ai.md): By Victor Yu, Data Optimization Specialist, and Jim Wright, Senior CopywriterEven if you have only a passing familiarity with search engines and how they work,... - [IFT FIRST 2025: Why Messaging Still Matters When Everyone Has “Solutions”](https://www.nourish.marketing/news/ift-first-2025-why-messaging-still-matters-when-everyone-has-solutions.md): By Joe Hackett, Account DirectorEvery July, thousands of people, mainly food scientists, ingredient developers, and innovation teams, descend on Chicago... - [Mid-Year Trend Update: Making Eating At Home A Dine-Out-Level Occasion](https://www.nourish.marketing/news/mid-year-trend-update-making-eating-at-home-a-dine-out-level-occasion.md): The Nourish 2025 Trend Report identified a growing desire among consumers to recreate that special something of dining out within the comfort and affordability... - [Food in 2035: A "Think Experiment"](https://www.nourish.marketing/news/food-in-2035-a-think-experiment.md): By Jo-Ann McArthur Recently, I conducted a "Think Experiment" with a global CPG company, imagining what a day in food could look like in 2035. - [From Cottage Cheese to GLP-1: Your Innovation Wake-Up Call](https://www.nourish.marketing/news/from-cottage-cheese-to-glp-1-your-innovation-wake-up-call.md): Nourish Mid-Year Trend Report Update By Jo-Ann McArthur Innovation is crucial for growth, especially for small and medium-sized enterprises (SMEs), which make... - [Canada’s Agri-Food Revolution: From Pantry to Powerhouse at SIAL 2025](https://www.nourish.marketing/news/canadas-agri-food-revolution-from-pantry-to-powerhouse-at-sial-2025.md): by Jo-Ann McArthur As President of Innovation for SIAL Canada 2025, my message is simple: Canada must stop being just the world’s pantry and start shaping its... - [Celebrating International Women's Day: A Coffee Chat Reflection](https://www.nourish.marketing/news/celebrating-international-womens-day.md): This International Women's Day, I found myself reflecting on a recent coffee chat with the always amazing Dana McCauley of CFIN. - [Nourish in the News: Winter 2025](https://www.nourish.marketing/news/nourish-in-the-news-winter-2025.md): From grocery aisles to global headlines, the ideas shaping what—and how—we eat are getting louder. - [The Rise of Nationalism: How It Impacts Food Choices and the Importance of Storytelling](https://www.nourish.marketing/news/the-rise-of-nationalism-how-it-impacts-food-choices-and-the-importance-of-storytelling.md): A resurgence of nationalism is impacting various aspects of our lives, including our food choices. - [Are Consumers Resolving to Live Longer in 2025?](https://www.nourish.marketing/news/are-consumers-resolving-to-live-longer-in-2025.md): How many of you made resolutions this year connected to your diet? It’s a time-honoured tradition shared by many. - [The 2024 Nourish Holiday Gift Guide](https://www.nourish.marketing/news/the-2024-nourish-holiday-gift-guide.md): Have a notoriously hard-to-buy-for foodie on your list? Nourish has you covered! We asked the food experts (even the four-legged ones!) for their best holiday... - [Nourish Food Marketing’s 2025 Trend Report Featured in The Globe and Mail](https://www.nourish.marketing/news/nourish-food-marketing-2025-trend-report-the-globe-and-mail.md): We’re excited to share that our 2025 Trend Report—released just yesterday—was picked up by The Globe and Mail. - [The Future of Data Collection: Is the (Digital) Cookie Crumbling?](https://www.nourish.marketing/news/the-future-of-data-collection-is-the-digital-cookie-crumbling.md): If you've ever visited the Nourish office when our Test Kitchen is in full swing, you know we’re serious about cookies. - [Decoding the Halal Market: Key Insights from the 2024 Halal Shopper Study](https://www.nourish.marketing/news/decoding-the-halal-market-key-insights-from-the-2024-halal-shopper-study.md): Canada's Muslim population, now nearing 1.8 million, represents a rapidly growing and influential market that brands can no longer afford to overlook. - [Keeping Track of the Trends: Our Mid-Year Nourish Trend Report Update — Part Two](https://www.nourish.marketing/news/keeping-track-of-the-trends-our-mid-year-nourish-trend-report-update-part-two.md): How do you know when a trend is a trend and not merely a fad? When you see it playing out in the wild, evolving and adapting, and spreading its ripples... - [Keeping Track of the Trends: Our Mid-Year Nourish Trend Report Update — Part One](https://www.nourish.marketing/news/keeping-track-of-the-trends-our-mid-year-nourish-trend-report-update-part-one.md): It’s hard to believe 2024 is half over already. But, rather than dwell on the rapid progress of time, I thought it would be an excellent opportunity to see how... - [Special Report on SIAL 2024](https://www.nourish.marketing/news/special-report-on-sial-2024.md): by Jo-Ann McArthur During my conference at SIAL in Montreal last month, I highlighted some trends from our 2024 Nourish Trend Report in action worldwide. - [Exploring Innovation and Transparency at Halal Expo Canada 2024](https://www.nourish.marketing/news/exploring-innovation-and-transparency-at-halal-expo-canada-2024.md): By Salima Jivraj, Client Services Director and Multicultural Lead From innovative new products to insightful panel discussions, here's what caught my eye at... - [How Will Recent Developments in Plastics Regulations Impact Food Brands and Marketers?](https://www.nourish.marketing/news/how-will-recent-developments-in-plastics-regulations-impact-food-brands-and-marketers.md): by Glenford Jameson, Founder, G.S. Jameson & Company Food marketing has always been governed by regulations: claims, comparators, nutrition facts, names,... - [Is it Time For “Ozempic Effect” Scenario Planning?](https://www.nourish.marketing/news/is-it-time-for-ozempic-effect-scenario-planning.md): I recently participated in a lively Food in Canada webinar titled "The Ozempic Effect." Our Nourish 2024 Trend Report (released in November 2023) warned about... - [2024 Nourish Halal Shopper Study](https://www.nourish.marketing/news/2024-nourish-halal-shopper-study.md): With increasing immigration and Canada's Muslim population approaching nearly 2 million following the 2021 census, it's crucial to examine shifts in the... - [Segmenting Your Product Innovation Strategy: Should You Consider Channel And Occasion?](https://www.nourish.marketing/news/segmenting-your-product-innovation-strategy-should-you-consider-channel-and-occasion.md): Kellanova (formerly Kellogg’s) recently announced new flavours and formats for its Away From Home snack offerings that will only be available within the... - [Make January Your Month to Challenge Conventional Thinking](https://www.nourish.marketing/news/make-january-your-month-to-challenge-conventional-thinking.md): By Jo-Ann McArthur Fewer and fewer consumers make January a time for New Year's resolutions, and most businesses rely on business plans in place of them. - [Putting A Spotlight On Healthy Living at the CHFA NOW Show](https://www.nourish.marketing/news/putting-a-spotlight-on-healthy-living-at-the-chfa-now-show.md): Walking the aisles at the annual CHFA NOW Show is always fascinating. For those unfamiliar with the acronyms, that’s the Canadian Health Food Association and... - [Say Hello to Generation Alpha: You’ll Be Seeing A Lot of Them](https://www.nourish.marketing/news/say-hello-to-generation-alpha-youll-be-seeing-a-lot-of-them.md): The leading edge of Generation Alpha (generally defined as people born between 2010 and 2024) just became teenagers — and our thoughts go out to their parents!... - [Innovation is the Road to Success — Our Trend Report is the Map](https://www.nourish.marketing/news/innovation-is-the-road-to-success-our-trend-report-is-the-map.md): It’s been 48 years since Diana Ross first sang the words, “Do you know where you’re going to?” Take a moment to get over the shock (or to consult Google if... - [It’s Time For Straight Talk and Direct Action On Sustainability from the Food Industry](https://www.nourish.marketing/news/its-time-for-straight-talk-and-direct-action-on-sustainability-from-the-food-industry.md): Sustainability is a hot topic, especially in the food and beverage sector. We’ve seen it crop up repeatedly in our annual Nourish Trend Report, everywhere from... - [Battling Food Inflation: Consumer Strategies We’re Seeing in 2023](https://www.nourish.marketing/news/battling-food-inflation-consumer-strategies-were-seeing-in-2023.md): ["We wrote about Strategies to Compete in a High Inflation Market<\/a> in our August 2022 newsletter, and here we are again. - [Nourish Food Marketing Does SIAL 2023](https://www.nourish.marketing/news/nourish-food-marketing-does-sial-2023.md): SIAL Canada is North America's largest food innovation show. This year’s edition in Toronto showcased 1,000+ exhibitors from 50 countries, and more than 20,000... - [Agriculture Trade Shows Bounce Back in 2023](https://www.nourish.marketing/news/agriculture-trade-shows-bounce-back-in-2023.md): In many ways, agricultural trade shows are a bellwether of how the industry is faring at any given point in time. - [Spring is Trade Show Season — Our Thoughts on RC Show 2023](https://www.nourish.marketing/news/spring-is-trade-show-season-our-thoughts-on-rc-show-2023.md): The entire Nourish team attended the 78th edition of the RC (Restaurants Canada) Show, this year themed Heart & Hustle, from April 10–12 at Toronto's Enercare... - [Inspiring Words from Inspirational Women in Agriculture](https://www.nourish.marketing/news/inspiring-words-from-inspirational-women-in-agriculture.md): by Len Kahn, Founder, Kahnsult We continue our celebration of International Women’s Day and Canadian women in business with this piece from Len Kahn, founder... - [Celebrating Females in Food and Female Food](https://www.nourish.marketing/news/celebrating-females-in-food-and-female-food.md): by Nourish President Jo-Ann McArthur We celebrated International Women’s Day with gusto at Nourish, a 100% female-owned and managed business. - [Shop Upgrades, Gadgets, and Vendor Premiums Down on the Farm](https://www.nourish.marketing/news/shop-upgrades-gadgets-and-vendor-premiums-down-on-the-farm.md): from our Nourish Network partners at Kahntact Premiums, the free giveaway items many vendors provide, are often regarded as the black sheep of the marketing... - [Kitchen Tech & Social Media are Blazing a New Food Innovation Path](https://www.nourish.marketing/news/kitchen-tech-social-media-are-blazing-a-new-food-innovation-path.md): by Nourish President Jo-Ann McArthur In days passed, that exciting new kitchen gadget you brought home stood a solid chance of ending up forgotten in the back... - [Why aren’t food producers more interested in (or more capable of) finding common ground with consumers?](https://www.nourish.marketing/news/why-arent-food-producers-more-interested-in-or-more-capable-of-finding-common-ground-with-consumers.md): Canadian consumers want to know where their food comes from and how it’s grown. Farmers and producers want to reach out and share information about how they... - [What is Innovation, and How do you Build an Innovation Engine?](https://www.nourish.marketing/news/what-is-innovation-and-how-do-you-build-an-innovation-engine.md): By Jo-Ann McArthur I'm honoured to be named SIAL Canada's Innovation President & Innovation Expert for the next edition of their seminal trade show, coming to... ## News listing - [News](https://www.nourish.marketing/news.md) ## Pages - [Thanks for reaching out](https://www.nourish.marketing/thanks.md) - [Studio](https://www.nourish.marketing/studio.md) - [Trend Report](https://www.nourish.marketing/trend-report-download.md) - [Insights](https://www.nourish.marketing/insights.md) - [People](https://www.nourish.marketing/people.md) - [Work](https://www.nourish.marketing/work.md) - [Our Approach](https://www.nourish.marketing/our-approach.md) - [Privacy Policy](https://www.nourish.marketing/privacy-policy.md) ## Work - [Walker Farms](https://www.nourish.marketing/work/walker-farms.md): Fresh thinking. Fresh branding. Fresh milk. - [Schneiders](https://www.nourish.marketing/work/schneiders.md): Reclaiming “crafted” in a cynical world - [Egg Farmers of Canada](https://www.nourish.marketing/work/egg-farmers-of-canada.md): Saving the Canadian restaurant industry one egg at a time - [Redpath Sugar](https://www.nourish.marketing/work/redpath.md): From kitchen commodity to beloved brand - [Choose Canadian Seafood](https://www.nourish.marketing/work/choose-canadian-seafood.md): A joint partnership to bring Canadian seafood home